You are my author: anyone can be an author at SmartPigKitchen just by being kind IRL

At SmartPigKitchen, we believe that the barrier to entry for becoming an "author" isn't a degree or a publishing deal—it’s your character. The essence of being a SmartPig is rooted in sharing, loving, and practicing peaceful kindness. In short? Just be a SmartPig, not a stupid one.

Brand Built by You

You may notice something unique about the content on this site. While I, Dana Moran, may be the one typing the words, the quotations are branded as SmartPigKitchen. There is a specific reason for that: You are my author. When you embody the spirit of kindness in your real life, you are the voice behind this brand. This platform belongs to the community of people who choose kindness even when they hurt, even through anger, simply because it's healthy.

“You are my author, that's the death of the author and the death of the original, but it means that the artwork will never die” –SmartPigKitchen

The ROI of Kindness

We often think of kindness as a "soft" trait—something nice to have, but ultimately secondary to the bottom line. At SmartPigKitchen, we argue the opposite. Kindness isn't just a moral choice; it’s a pragmatic one.

It's already known that kindness in business is economically beneficial, but what if kindness is in general, like when you greet a neighbour walking down the street? Or do a favour for a friend of a friend?

"Kindness has an economic value. When you are kind, it increases productivity and reduces healthcare costs. Unkindness is expensive. And if you don't go anywhere or do anything, or eat, or breathe, well, then you have environmental value."

— SmartPigKitchen

Why Unkindness Costs Us All

When we break down the "SmartPig" philosophy, the logic is simple:

Productivity: A kind environment fosters safety, allowing people to innovate without fear.

Health: Stress from unkindness is a leading driver of chronic health issues. It can cause lack of focus and lead to costly mistakes and accidents. Kindness develops positive pathways in the brain because of neuroplasticity. Being a "SmartPig" literally keeps the doctor away.

“Laugh it off” –SmartPigKitchen

Being a contributor to SmartPigKitchen doesn't require a keyboard. It happens when you choose patience in a crowded grocery line, when you share a meal, or when you opt for nonviolence in a heated moment.

“The only reason to go to war is to save people, to preserve peace”– SmartPigKitchen

If you're being kind in real life, you're already writing our next great chapter.

Share food, share love, stay

funny and laugh it off 💕